What is Symbio?
Symbio is a GTM agency with a team of marketing designers, writers, and sales strategists. As a hybrid tech vendor we also support customers with proprietary sales and marketing automation software with workflows and use cases specific to alliances GTM motions.
What use cases does Symbio's software provide?
Symbio creates GTM workspaces for each alliance called Partner Spaces. Partner Spaces offer these use cases: 1. Host your partner content in microsites. 2. Build account-personalization on content hubs to nurture and sell to prospects. 3. Build programmatic ABM and Outbound campaign content. 4. Empower Direct sellers to engage prospects and Cloud selelrs using partnership messaging and frameworks.
How do customers buy and use Symbio's software?
Symbio's software tool is normally set up and fully managed on each client's behalf as a part of the overall engagement package. Even after an engagement ends, customers can still access and build campaigns and sales plays themselves. In some cases we also provide the software for standalone purchase.
Does Symbio work with my tools?
Microsites are hosted on a unique subdomain each Partner Space. The ABM and Outbound campaign use cases work seamlessly with Sales & Marketing Automation tools such as Marketo, Hubspot, Salesforce, Outreach, SalesLoft, Apollo, and more.
